Magic of Email Marketing !!!

Hey guys,,

What is email marketing ??? what is the use of it ?? who use it??? why to use it???
when to use it?? how to use it???.....etc.Many question lies in our mind so I thought let me take a step ahead and put a light over it so lets getting directly to the point
Email Marketing

E-mail marketing is a medium of direct marketing which uses electronic mail as a means of communicating our messages to an audience. In its finest sense, every e-mail sent to a potential or current customer could be considered e-mail marketing.

What is the use of it?
One of the most easiest and thick way to reach to our customers.
We can display and reach our information to the prospective customer more easily
email market (on the Internet) is popular with companies in many ways:
email market is often reported as second only to search market as the most effective online market tactic.
An exact return on investment can be tracked ("track to basket") and has proven to be high when done properly.
Over half of Internet users check or send email on a typical day.
email is popular with digital marketers, rising an estimated 15% in 2009 to £292m in the UK.
Advertisers can reach substantial numbers of email subscribers who have opted in (i.e., consented) to receive email communications on subjects of interest to them.

There are many email marketing softwares and email marketing sites which can help you in building and sending very informative emails to our customers and people .some can even shell your pockets money..