Tips for SEO that can actually do the Trick…….

Internet Marketing is booming but we often work with small to medium sized businesses that have little or no experience with the Internet and have no idea where to begin.

Visibility is the key to success… Be at the right place for the right people…..

1.Fix your Title Tags – make them keyword rich, with the keywords at the start
2.Fix your Meta Descriptions – Include a Call to Action and some of your keywords,
3.Fix your headings (h1, h2 and h3 tags)
4.Create relevant useful content for your site. Content is God.
5.Keyword research is essential.
6.Learn about how search engines work (crawling and indexing) in order to help you understand the basics of SEO
7.Don’t buy links – check out this recent SEOMoz post on buying links
8.Get access to your webmaster tools & Web Analytics Tool.
9.Get a sitemap – you want a HTML and a XML sitemap to cover the search engines and the human users
10.Fix your Alt Tags – Make them keyword rich and descriptive.
11.Improve the internal linking structure of your own site
12.Subscribe to a couple of SEO blogs to ensure you stay in touch with any new developments.
13.Join LinkedIn
14.Join Facebook – once you have your Facebook page interact with your customers and fans
15.Join Twitter – it is a great tool for staying in touch with your customers and can be used as a promotional tool also. Develop a strategy rather than jumping in blind
16.Attach blog to your site – this will aid your SEO with the fresh regular content, it can give your company a human touch, it can help build inbound links and increases traffic to your site. Get your blog in some big blog directories
17.Use YouTube and other video sharing sites
18.Be consistent across all social media – claim your brand online
19.Use social bookmarking services – pick two and start with those
20.Join the forums that are most relevant to your niche and be helpful.
21.Use email marketing

Hopefully this will help any businesses that are new to the world of Internet marketing understand what is required to be successful on the Internet – it is time consuming but rewarding. If you need further information here are some links to relevant tools and articles to get you started:

SEO – Beginners guide to SEO
Keyword Research Tool – Adwords Keyword Tool