Wednesday, June 16, 2010

Cutting carbon FootPrints : NatGeo



There are many efforst taken by many organisation for reducing global warming and to save our earth one of such effort is taken by NatGeo.I ws happy when I sa there initiative towards such thing so I thought to share this with you all so here belows goes the article

Are you energy efficient?

National Geographic Channel in association with the Ministry of Science & Technology & Earth Sciences presents ‘Cutting Carbon Footprint’ – a documentary on reducing carbon emission

National Geographic Channel and The Ministry of Science & Technology and Earth Sciences showcased a documentary film today, ‘Cutting Carbon Footprint’ to create awareness about the ill-effects of carbon emission at Anusandhan Bhawan in Delhi. This 48 minute film talks about global warming and encourages individuals to take action. The film will work to reinforce moral and social responsibility towards planet earth that every citizen has and must in-force. This is a step towards trying to reduce carbon emission today in order to leave behind a healthy planet for the generations to come.
Cutting Carbon Footprint showcases and observes how the family starts following greener and more environmentally friendly processes at home like changing to CFL bulbs, turning off all electrical appliances from the mains and by unplugging devices like mobile phone once they are fully charged. By doing so – the family soon realises that they are not only leading a much healthier lifestyle, but they are reducing their carbon footprint by as much as 11%; along with saving money. Through interviews with the Minister of Science and Technology and other senior officials, the film explores the steps taken by the Indian Government to try and reduce India’s carbon footprint. It also features a few corporate identities and individuals who are actively involved in promoting a green society.

“Science has come to be regarded as one of the most powerful instruments of growth and development, especially for an emerging economy like ours. The Ministry of Science & Technology plays a pivotal role in promoting science and technology in the country and as part of this mission, we are pleased to partner with National Geographic Channel to take our message forward. This film gives us an opportunity to create awareness about the harmful effects of global warming and urge the common man to be act responsibly to save our planet”, commented Shri Prithviraj Chavan, Union Minister for Science and Technology and Earth Sciences.

Prof. Samir K. Brahmachari, Director General, CSIR and Secretary, DSIR said, “CSIR and the ministry are constantly involved in coming up with interesting initiatives which help in creating awareness towards our current environmental situation. We as individuals need to consciously cut down our carbon footprint and make a small contribution towards the larger cause of global warming. Today, the polar ice caps are melting… the Himalayan glaciers are receding… large shelves of ice in the Antarctic are falling into the ocean… As they melt, coastal areas will be reclaimed by the rising oceans… and millions of people who live on India’s 7500 Kilometers of coastline will one day become homeless. With this film we hope to spread awareness on this important matter and hope that people will do their bit to cut down our own carbon footprint.”
Talking about the initiative, Ms. Sudha Sadhanand, Vice-President, Programming, National Geographic Channel, said, “National Geographic Channel aims to inspire a life-long passion for learning; to cultivate curiosity and wonder about the world and generate awareness, concern and knowledge about the planet; by offering smart and reliable factual entertainment, featuring science and technology, animals and nature, exploration and culture. Today, there are many more carbon dioxide emissions throughout the world; which in turn are causing global warming triggering a rapid change in the climate the world over… The average person in India today releases 1.1 tonnes of carbon dioxide into the atmosphere per year. Carbon dioxide has a direct link to temperature rise as it traps heat and therefore contributes to global warming which creates extreme weather events & other catastrophes collectively referred to as climate change. ‘Cutting Carbon Footprint’ is a film we have made in association with the Ministry of Science
& Technology and Earth Sciences which will spread awareness on the current environmental scenario and help us as individuals do our bit in reducing our carbon footprint.”

Every day, our population increases, our society develops and our consumption of power multiplies. Science and technology every day presents us with the next generation of machines, devices and gadgets… While these new must-haves can be irresistible, we cannot be irresponsible about the energy we spend in buying, using, and discarding these new gadgets & devices. As responsible people we cannot afford to sit back and relax while the government and those around us look for renewable sources of energy.

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